Jailer Box Office Collection Day 24: Rajinikanth’s blockbuster movie continues to impress audience | Mint
The article discusses the impressive financial success of the Tamil film “Jailer,” starring Rajinikanth, produced by Sun Pictures. The movie, made on a budget ranging from Rs 200-220 crore, has proven to be a major hit at the box office. It has grossed over Rs 600 crore worldwide within just 25 days of its release on August 10, 2023.
Despite low expectations due to the previous failures of the actor and director, “Jailer” outperformed and had a clear run in South Indian theaters. The film’s revenue is estimated to be between Rs 370-390 crore, including income from pre-sale rights, overflow from higher collections, and a share arrangement with distributors.
Notably, Sun Pictures retains satellite and audio rights, but the digital rights were sold to Amazon Prime Video. There’s a possibility that the film will also be available on Sun NXT, Sun Pictures’ streaming platform.
The article provides a detailed cost-revenue breakdown, with Rajinikanth’s fee at Rs 110 crore and total pre-sale rights fetching Rs 310-320 crore. Theatrical rights, satellite rights, OTT rights, and audio rights all contributed significantly to the film’s revenue.
Kalanithi Maran, the head of Sun Pictures, gifted Rajinikanth a BMW 7 luxury car and a share in the film’s profits as a token of appreciation. Rajinikanth had already earned a substantial portion of the film’s budget as his fee.
In summary, “Jailer” has been a blockbuster success for Sun Pictures, earning substantial profits and solidifying its position as one of the biggest Tamil hits in recent times.
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